How can mobile apps improve the ROI of your company?

prashanthi vadla
3 min readOct 11, 2021

The question “How can enterprise mobile apps increase ROI?” It is something to which all companies that have invested in business mobility solutions are looking for an answer.

While the role that enterprise applications play in growing your business is not unknown to the corporate world of all sizes, there is a gap in understanding how exactly ROI is calculated for enterprise mobility solutions and how these applications Mobile phones can increase the ROI of your business. .

The current state of the business application

At a time when the world is going mobile, business dominance is also not far behind. With the many advantages that business mobility offers, the current situation Android App Development Company india is that there are a number of companies that are lagging behind the competition in the absence of an enterprise application.

This urgent need to introduce technology and mobility to the workforce is something that is now shaping the business mobility market into a phase of constant growth.

1. Business applications increase productivity

A survey by Adobe found that more than 51% of respondents felt that the greatest advantage of business applications is the scope of high productivity they provide. And 47% of people felt that not having a business application can cause companies to lose potential sales or new customers.

2. Drive growth and revenue

The estimate that the enterprise applications market will see revenue of $ 240 billion by the time we get to 2020 is something that is shaping the market.

They are known to be solving the time constraints that mundane jobs bring, employees and teams generally have much more time to invest in the name of company research and growth. Something that directly increases the growth of the company.

3. Usage is continually growing

The benefits that business applications can attract are directly driving the high use and adoption of business mobility solutions in companies across all industries. An adoption that is constantly growing.

Now that we’ve seen how the business applications market is shaping, let’s talk a little more about the characteristics of a good business application, the many ways that ROI of business applications can be measured, and the ways you can increase the number. .

Features of an efficient business application

Although it is apparently easy for being a software that promises a good functioning of the business processes, there are many things that they do and they should go after a business application to qualify it as efficient.

Features of the business application

Let’s see what those characteristics are:

A. scalability

One of the main characteristics that should be present in an efficient business application is scalability. The business mobility offering you offer should grow as your business grows and even shrink if the size of the team is reduced.

B. Real-time access

One of the main reasons to bring companies to mobile app development company india is to allow real-time access to information on the move. The idea itself is to make it possible for teams to view, download, upload and share information in real time.

C. Security

An enterprise application will have to operate around multiple sensitive data and information at all times and this will require that it be 100% hacker-proof with minimal or no security breaches.

D. Heavy integration

An enterprise application should never function as a single silo. There must be a proper link with emails, social networks, native calling functionality, payment modules, etc. In fact, syncing it with other devices can go a long way, an event that has made wearables an important part of enterprise application development services. Only proper integration would ensure that the application can work in all conditions.

E. Instant conversation

The last great USP of successful business application services is the ease of instant, real-time conversation. Your stakeholders should have the facility to have real-time conversations with everyone else who uses the app.

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